The away jerseys are the ones to beat for the best kits of the 23/24 Serie A season. At least, that was my initial reaction when I first started seeing the new Serie A jerseys. There’s something about the crisp white backgrounds (the typical away “color”) on some of the 23/24 kits that elevate them beyond mere football jerseys. Or it’s in the details, like the subtle yet intricate background pattern that transforms a moisture-wicking athletic shirt into a work of wearable art.
Last year was the first year I did a Serie A jersey round-up. And it was so much fun poring over the details of each kit, that I wanted to do it again this year, keeping an even keener eye on the fashion of it all. Italian clubs often have some of the best kits of any league.
Serie A Technical Sponsors 23/24
According to Transfer Markt, Serie A has the highest number of technical sponsors of any professional football league. There are currently 12 technical sponsors (i.e., athletic brands) sponsoring the 20 teams in the Serie A—six brands sponsor only one team; Joma and Kappa each sponsor three teams; and Adidas, Macron, Puma, and Zeus sponsor two teams each.
Where to Buy Serie A Kits (Online)
Where applicable, I have included links to the official team stores and official technical sponsor stores so you can more easily find what you are looking for. In addition to official team and brand stores, you can also find many kits on Amazon (US store, Italy store, UK store) and on eBay.
Note that some links, such as ones from Kappa and Italian Amazon, may switch stores depending on where you are located. So, you may want to use a VPN like Express VPN or Nord VPN while browsing these sites.
One more note—not all jerseys have been released yet (e.g., third kits). I’ll continue to update this page as they are released.
As of publication, Empoli had yet to make available any of its jerseys for the 2023/2024 season. I’ll post them when I find them. But stay tuned to the Empoli Store for the drop.
All the Serie A Jerseys for the 2023-2024 Season
Post first published on August 14, 2023